Every communications agency has a process. Fewer explain the thinking behind it. This section of the Engine Room offers a closer look at how we approach our work at SE10 – from the principles that guide our advice to the practical decisions we make every day. It’s not intended as a sales pitch, but as an honest reflection of how we balance creativity, editorial judgement, and evolving technology to deliver work we’re proud to put our name to.
Most fragmented communications aren’t caused by poor collaboration. They happen because teams are asked to deliver individual assets before anyone has aligned around the story those assets are supposed to...
PR is one of those terms that gets used often and is assumed to be understood. But in practice, it can mean very different things to different people, impacting expectations,...
A strong PR strategy is only part of the story. We explore how the way an agency team works together can shape outcomes more than many clients might realise. Ultimately,...
“I’m sure you’ve heard the Dunder Mifflin argument before. It’s about how a smaller company is able to compete against the titans of industry because it’s more nimble, flexible, attentive...
Every client seeks a PR agency they can trust completely. In the last of our values mini-series, our UK Associate Director Hannah Kitchener explains how at SE10, that trust is...
In our industrial communications niche, the human touch isn’t just a feel-good factor, it’s a competitive edge. In the third part of our values mini-series, our UK associate director Hannah...
In the second post of our SE10 values mini-series, our UK associate director Hannah Kitchener shares her personal view on how deep-seated curiosity is the key to simplifying technical jargon,...
In the first post of our mini-series on SE10 values, our UK account director Hannah Kitchener shares her personal take on how creativity doesn’t always happen under pressure, but rather...
We’re often asked at SE10: how do you work with clients? It’s a simple question – but one that speaks volumes. What people really want to understand is: how will...
From eight to 15 years and counting – meet the team members who’ve helped shape SE10 over the long haul. Their reflections offer insight into what makes people stay at...
Working with specialists from across the construction lifecycle, SE10 gains a privileged view of the shared and different priorities of each project phase, enabling us to understand the bigger picture...
As clients move away from large, generalist firms to smaller, specialist teams, we share how we’re delivering global impact in industrial B2B PR without a global headcount. Bigger isn’t always...