How one year at SE10 has changed our digital marketing manager Bolly

  • Jack Porter
  • Account Manager
  • February 16, 2026
Bolly Methakittiworakun joined SE10 as a digital marketing manager at the beginning of 2025 and it feels as if twelve months have just flown by! A catch-up with Bolly revealed what she believes her highlights, achievements, and lessons have been from her first year working with SE10.

1. Hi Bolly, can you tell us a bit about your background and what led you to your role as a digital marketing manager?

My path to SE10 was quite a journey through different sectors and business scales. I started in-house with Global Luxury Service Apartments before moving into the high-energy fintech space across EMEA. I also spent time in the UK start-up scene and worked as a consultant for EdTech, HRTech and RegTech brands. So, a lot of tech! After seeing so many different sides of the industry, I wanted to bring that diverse experience into an agency setting. SE10 felt like the perfect place to apply my digital expertise to B2B communications.

2. How has that experience influenced your approach to your work at SE10?

Having worked both in-house and in consultancy environments, I tend to always see things from the client’s perspective first. I understand the internal pressures they face and the need for digital strategies to deliver tangible business value. It has taught me to act as a strategic partner rather than just a service provider, and I’m constantly thinking about how our digital efforts support their bottom line.

3. What do you think was the biggest surprise or challenge when you first joined the SE10 team?

Having worked in both in-house roles and at a consultancy previously, I was already familiar with the pace and the need for a multi-faceted approach. However, the unique challenge at SE10 was transitioning into highly technical B2B niches. Moving from the worlds of fintech and EdTech into the intricacies of heavy industry and global manufacturing required a new level of technical fluency. It wasn’t just about applying a digital strategy; it was about quickly understanding the engineering heritage and complex supply chains of our clients to ensure our digital voice was as authentic as their physical products.

4. Is there a particularly memorable experience from your first year at Se10?

While the daily strategic work is rewarding, the real standout moment was supporting a client on-site at a festival for nearly a week with my colleague Ben Poulten. We were there to shoot and post video content to their social channels in real time and it was an absolute marathon! Our days typically started at 7:30am and didn’t wrap up until 2 or even 3am! It was pretty intense, but being there on the ground allowed me to see the immediate impact of our digital work in real time. More importantly, it was a turning point. Gaining the client’s trust by being fully ‘in the trenches’ with them is something that was very different to a Teams call. Personally, it stood out because it showed how trust is built through shared experiences and showing that you’re as committed to their success as they are.

Bolly and Ben P on the ground (and the water!) for a client.

5. It sounds like a great experience. What was the result?

It was an incredibly demanding week, but I’m especially proud of how we translated that physical event into a digital success story. I’ve always been passionate about data, and I loved being able to use my analytical skills to deconstruct campaign performance in real time. By identifying specific areas for improvement and spotting hidden opportunities in the data, we were able to pivot our digital activities on the fly. Seeing those adjustments lead to tangible improvements for the client was incredibly rewarding. It’s one thing to provide a report after an event but being able to use data to steer the ship while it’s moving is what I find most exciting.

6. How did this project change the way you think about your work?

The festival experience, in particular, reminded me that digital marketing doesn’t exist in a vacuum. It’s deeply connected to the physical energy of an event and the immediate needs of an audience. I believe it’s made me more agile in my thinking. I’m now even more focused on how we can make our digital strategies responsive and human, even in a highly technical B2B environment.

7. What personal qualities do you think have helped you in your role at SE10?

Curiosity has definitely got to be one of the biggest and most useful qualities. I genuinely enjoy getting under the skin of complex industries and asking the right questions to uncover what really matters. Resilience has also played a big role. Whether it’s long days on-site or navigating shifting campaign performance, staying calm and solution-focused makes a real difference. And finally, I’d say empathy. Understanding both the client’s pressures and the team’s strengths helps me build stronger working relationships on all sides.

Bolly meets the SE10 team for the first time in January 2025.

8. How do you maintain productive collaboration with colleagues and clients?

Transparency is key. I try to be as clear as possible about digital outcomes and demystify the technical side of marketing. Within the team, acknowledging everyone’s specific expertise makes for a much smoother workflow. When people feel heard and valued, collaboration becomes far more productive.

9. Outside of work, what interests or hobbies do you enjoy, and how do they influence your professional life?

I’m a big fan of sewing! It’s important to have those offline moments to recharge. Interestingly, many of my hobbies require patience and attention to detail, which definitely crosses over into how I manage complex digital campaigns.

An example of Bolly’s handiwork at home.

10. How do you approach work-life balance and personal wellbeing?

Having worked in high-pressure environments like fintech and start-ups, I’ve learned that boundaries are essential for long-term creativity and productivity. Switching off properly allows me to come back to challenges with a clearer head and better perspective.

11. What are your goals or aspirations for the coming years, both professionally and personally?

Professionally, I’m focused on progressing into a more senior leadership role. I’ve really enjoyed building trust with clients this year and shaping how I deliver digital excellence. Hand in hand with that is my commitment to staying ahead of the curve. The digital landscape moves quickly, so I plan to keep deep-diving into new technologies, particularly how AI and advanced automation can be applied ethically and effectively within the B2B sector.

12. Alright, last question, if you could give your future self advice to use one year from now, what would it be?

Keep asking difficult questions of the data. And remember that the most successful campaigns are built on the strong relationships you’ve fostered.
Jack Porter

Jack Porter

Account Manager

About the author

Jack is an account manager based in London, UK, who joined SE10 in 2022, assisting with media coverage and campaign management for European accounts. Arriving from a background in sports writing and video content production, thoughtfulness and consideration in presentation, and networking and building strong client relationships are key skills that have transitioned easily into PR. Jack has extensive experience in interviewing knowledgeable subjects and conveying received information to a wider readership in an understandable, relatable tone.

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