The SE10 PR Experience — a public relations podcast that goes to 11!
Join us for in-depth conversations on topics that affect the worlds of PR, communications and marketing. Hosted by SE10 PR, the show has a decidedly international focus and features experts from around the world weighing in on the strategies that help global companies communicate in a quickly evolving mediascape.
In this episode, SE10’s VP Damian Joseph and CEO Ben Shaw discuss the similarities and differences between B2B and B2C PR. Drawing on their journalism backgrounds and extensive PR experience, they share fascinating insights into high-stakes B2B storytelling, where single transactions often put millions of dollars on the line.
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By Damian Joseph
About the Author
Damian is a partner at SE10, a London-based public relations firm with offices in London, Chicago and Singapore. He works as an international media strategist and uses his experience to help clients deliver communications strategies, creative programming and compelling stories that connect with stakeholders on intellectual and emotional levels. Before moving into PR, Damian was a business journalist who specialized in innovation, technology and design. He was one of the youngest staff writers in Businessweek history and a contributor to Fast Company. He earned his master’s degree from Northwestern University.