SE10 predicts the top B2B PR trends of 2025

An eventful 2024 was full of individual and collective success, but SE10 is already looking towards an exciting future. In this latest blog, members of the SE10 team share their insights on the key trends that may define the PR industry in 2025. From the rise of AI-crafted storytelling to the growing demand for authentic, […]

What we learned about communication at HydrogEn Expo

Attending HydrogEn Expo 2024 in Piacenza, Italy, this September with my colleague Jack Porter was an extremely insightful experience. Founded in 2022, the exhibition has grown rapidly – much like the hydrogen sector itself – and this year showcased innovations from almost 200 exhibitors, all highlighting hydrogen’s immense potential in the global push for decarbonisation. […]